O.A.R’s lead vocalist, Marc Roberge, chimes in about the return to live music feels like getting back to an identity that had been missing. Like anything in life, as soon as you don’t have that freedom it gives you a totally different take on what it will be like to get back out there.” “I think you start to appreciate the gift of music in such a profound way when you can’t do it. We’re finally going back outdoors, we’re finally going into a big healthy tour after waiting for three years,” says Brad Corrigan, the other founder of Dispatch. “I think releasing the news now is more exciting than it would have been a couple of years ago just because there’s this collective exhale. Now the bands are not only eager to play together, but they’re also eager to be back in front of audiences. This long-awaited collaboration was originally planned for the summer of 2020, but the COVID-19 pandemic sent the world home before it could be announced. Love.However, the planets didn’t align perfectly. Love has two separate tiers of distribution: the old school terrestrial door and store model of sales in which most of the proceeds goes to fund the process, and the YellowHeart model of using technology to get the music to the fans. With a project like the Philadelphia Mississippi NFT release G. Also, when an artist makes the initial sale of an NFT, they retain as much as 90% of the proceeds where when they sell an album through traditional distribution their percentage may be as low as 14%. It is also a new way for artists to make money as they now have a separate capacity to distribute product through Web 3, and the residual benefit of a percentage of the trade any time an NFT resells. Love sees the NFT space is a DIY (Do It Yourself) space, new tech in Web 3 and navigating through the wild, wild West. Love is trying to help move people into new tech: blockchain, crypto currency and NFTs. Web3 is a disruptive force for the record business as power shifts to artists to control their own destiny. He sees NFTs as transformative as Napster was twenty years ago. Love worked closely with YellowHeart to bring the NFT out. The NFT conveys the history of ownership, with the current possessor of the NFT being the party with the capacity to exercise any residual rights. Love likes the way in which NFTs are open on the internet and provide a mechanism of authentication, whether that be for a collectible such as a watch or for tickets to the next G. This collection follows 10,000-piece NFT collection for Juice Gang in collaboration with Andres Soler and his initial NFT release which was the first tour poster released in NFT form. Love's Philadelphia Mississippi Origin NFT Love house concert in the backyard of your home. There is even the prospect of winning a G. Love has authorized 1,000 NFTs (non-fungible tokens) which provide a limited-edition vinyl copy of Philadelphia Mississippi along with the chance to win vinyl test pressings, plus a four-pack of tickets and an artist meet and greet with G. Meanwhile, in conjunction with Josh Katz and the YellowHeart team’s transformative NFT ticketing platform, G. Love says: “Music is all about making a connection and bringing a community together.” He questions what can you do with them? He asks: “What is the greatest experience he can give those people and make a connection?” Love has flexibility to mix up the set list. Love is playing thirty-minute sets, opening an amphitheater tour for OAR AR (Of A Revolution) and Dispatch. On this tour he’s playing solo acoustic with the whole family on the bus. Love performed in 110-degree heat on stage. The tour kicked off in Mesa Arizona where G. Love has five people on the road alongside him now: his wife, their 6-, 2- and 1-year old children and his tour manager. Love’s 2020 Grammy nominated release The Juice. The album is about the new generation of blues men and women who are carrying forward their culture. Philadelphia Mississippi is a contemporary blues album about making a pilgrimage from Philadelphia, Pennsylvania to Cold Water Mississippi in service of the hill country blues.
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